Developing and emerging economies can quickly give rise to a market for financial products and services its citizens have never seen before. Consumer overuse and abuse of these new financial products can be detrimental to the nation’s economy. Likewise, widespread fear and consumer disengagement from the financial system can slow the formation of a vibrant middle class and the growth of a domestic market for an emerging nation’s goods and services. Managing this transition, while avoiding its pitfalls and preserving economic growth, is a true challenge for regulators and policy makers alike. Through financial literacy initiatives, a government can help its consumers find the right balance and become participants in the financial services marketplace without becoming victims. Back to Who We Serve: Government & Multilaterals